FASHION

The Sneaky Way Brands, Bloggers And Celebrities Are Getting You To Buy Clothing

When fashion blogger and L'Oréal ambassador Kristina Bazan shows off  a "gem" of a handbag to her 2.3 million Instagram followers or when top fashion influencer Chiara Ferragni of The Blonde Salad shares her favorite mascara for a morning jog, it seems to viewers like insider information, or a hot tip. That, after all, is the beauty of fashion bloggers. Real people following real trends and sharing the products that make their glamorous lives possible. Right? (more…)