5 Million advertisers, now my children will be asking Dad what were you doing when facebook was getting truckloads of money? I would say that I was giving them money too!
Facebook announced Monday that 5 million active advertisers are using its platform. The company reported 4 million advertisers in September 2016, 3 million in March 2016 and 2 million in February 2015. Instagram announced 1 million of its own advertisers earlier this year. More important than sheer numbers and scale to Facebook — so Facebook says — are the tools they are creating to empower these 5 million businesses.
Facebook is working to make it easier for business owners to control and update what they do for their companies via smartphones. For example, Facebook recently made it possible for Facebook Page owners to reinstate high-performing ads with one click, including the ability to easily change the targeting, via the app.
But, in all honesty facebook is just making it easier for you to pay them more money and use their platform, imagine before i got gig in consulting for a company on media, they said i should get a Blueprint certificate, if you dont know what that is please do not google it lol.