UFC Sold for $4 Billion USD in Largest Single Deal in Sports History
After weeks of speculation, reports and denials, the Ultimate Fighting Championship (UFC) appears poised to announce it has been sold for the hefty price-tag of $4 billion USD making this the largest single deal in the history of sports. The league, which promotes mixed martial arts, is expected to announce as soon as Monday that it has sold itself to a group led by the talent giant WME-IMG. (more…)
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